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FOR IMMEDIATE RELEASE

Bast-Durbin Advertising Acquires Legendary ALL-CANADA Show Series
The acquisition brings total to five events under BDA ownership

KEWASKUM, WI – Bast-Durbin Advertising (BDA) continues to grow its event "family" with the recent acquisition of the ALL-CANADA Shows. The successful travel show series currently produces shows in Green Bay, Milwaukee, and Chicago.

The ALL-CANADA Shows are known throughout the Midwest for delivering exclusive access to Canadian resorts, lodges, and outfitters that offer the finest fishing and hunting adventures across all provinces of Canada.

BDA currently owns two of the largest retail fishing shows in the Midwest: the Wisconsin Fishing Expo, held in Madison, WI, and the Wisconsin Ice Fishing Expo, held in Oshkosh, WI. Additionally, BDA is part of the management team that produces the Wisconsin Waterfowl Hunters Expo, the state's only waterfowl-focused event.

"ALL-CANADA has a long-standing history of delivering the finest travel show experience for both vendors and attendees, promoting adventures throughout Canada," said Co-Owner Jeff Bast. "When the opportunity presented itself, it was an easy decision. The ALL CANADA Shows are a perfect complement to our existing retail shows held in Madison and Oshkosh."

For many people, traveling to Canada for a hunting or fishing adventure is a cherished tradition, experienced with family and friends.

"We understand this is a tight-knit group of Canadian businesses focused on delivering the best possible experience for their customers," said Bast. "We are excited to be part of this process—both professionally and personally. On behalf of my partner, Dan Durbin, and the rest of the ALL-CANADA LLC team, it's an honor for us to play a role in helping this elite group of Canadian vendors provide adventure and fun for their guests."

ABOUT BAST-DURBIN ADVERTISING
Established in 1998, BDA is a full-service marketing agency working with brands throughout the hunting, fishing, and conservation industries. Services include media planning, PR, brand strategy, design services, and more. Visit: bastdurbin.com

EVENT PORTFOLIO
Wisconsin Fishing Expo (WFE): Owned and operated by BDA, the WFE is the largest consumer fishing expo in the Midwest, regularly hosting 22,000-25,000 attendees at the Alliant Energy Exposition Hall in Madison, WI, each February. Visit: wifishingexpo.com

Wisconsin Ice Fishing Expo (WIFE): Owned and operated by BDA, in just two years, the WIFE has grown to become the second largest ice fishing expo in the country, hosting 12,000-15,000 dedicated ice anglers at the world-famous EAA AirVenture facility in Oshkosh, WI, each December. Visit: icefishexpo.com

Wisconsin Waterfowl Hunters Expo (WHE): Managed by BDA, the WHE is the only dedicated waterfowl hunting event in the state of Wisconsin, held in Oshkosh, WI, in August. Visit: waterfowlhuntersexpo.com

Ducks Unlimited Expo (DUX): BDA manages the media planning for this major national event held in Memphis, TN. Visit: duckexpo.com

Media Contact:
Dan Durbin: ddurbin@bastdurbin.com

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We continue to post information and invite you to share in our excitement. There will be great giveaways promoted come show time!

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